Why Parner with The Us?
The Ultimate Pickleball League (UPL) offers a first-of-its-kind semi-pro platform that bridges community engagement and professional athleticism.
Unlike traditional sponsorships that rely purely on national media reach, UPL delivers direct audience interaction, city-to-city exposure, and real brand integration — all in one scalable system.
Sponsors don’t just advertise with the UPL — they activate within it.
Our Partners
Partners
Sponsorship Tiers
Media Offerings
Pre-roll partner
Fixed 30 sec pre-roll commercial in front of all UPL league live stream and replay events
Only one Sponsor annually at $500k
In Event Video ad
Fixed 30 second commercial on Web app and mobile app under replay card.
Only 2 available annually at $250K
- End Slate ad
Fixed end slate on all highlights UPL league wide.
Ex. This moment brought to you by Joola
- Only one sponsor annually at $750k
Ultimate League Partner
Why?
This level doesn’t just buy exposure — it buys integration into the identity of the league.
The brand essentially becomes part of UPL’s story.
- Naming Rights & Exclusivity
- “UPL presented by [Sponsor Name]” used across all league branding, backdrops, and printed materials.
- Category exclusivity (e.g., only one sports drink, only one car brand, etc.).
- Visual & Physical Presence
- Large-scale signage at all events
- One Sponsor-branded court zone — hydration areas, warm-up zones, podiums, and trophies.
- Logo integrated into all official league uniforms.
- One clickable logo placement on League live streams
- Experiential
- Co-branded VIP hospitality lounges and national championship suites.
- Option to host the “UPL Experience” — a fan engagement area with product demos or brand activations.
- Inclusion in press events, photo ops, and celebrity matches.
- Strategic Access
- Exclusive athlete networking sessions.
- Right of first refusal for renewal or category expansion.
- Tangible Perks
- 10 VIP All-Access credentials per event.
- 100 event tickets to distribute or use for clients.
- Feature story in official UPL Magazine and League Yearbook.
Premier League Partner
- Category Leadership
- Official designation, e.g., “Official Nutrition Partner of the UPL.”
- Prominent logo on uniforms, sideline walls, podiums, and event materials.
- On-Site Presence
- 20x20 branded booth or experiential setup at every event.
- Opportunity to run halftime promotions, giveaways, or skills challenges.
- Merch & Marketing
- Co-branded apparel collaboration (hoodies, caps, or jerseys).
- Rights to use the UPL logo in marketing campaigns (“Proud Partner of the UPL”).
- Access & Recognition
- 6 VIP All-Access passes for the season.
- Sponsor highlight in UPL printed materials and official league recap.
- Invitation to annual Sponsor Gala and Board Mixer.
- Bonus
- Option to sponsor an individual award (MVP, Rookie of the Year, etc.).
- Custom event or city activation named after sponsor (e.g., “Gravity Force Combine”).
- Category Leadership
Regional League Partner
- Regional Naming Rights
- “[Region Name] presented by [Sponsor Name]” or “[City Team] powered by [Sponsor Name].”
- Logo on team apparel and sideline signage.
- Event Activation
- Booths or pop-up shops at all regional events.
- Branded giveaways or coupons placed in player kits.
- Sponsor-branded fan photo wall or contest.
- Networking & Visibility
- 4 VIP passes to regional and national events.
- Recognition during match announcements and ceremonies.
- Logo inclusion in regional marketing collateral and league guide.
- Regional Naming Rights
Add-On Sponsorship Opportunities
These can stack on top of any tier or be sold individually:
| Activation | Description | Suggested Value |
|---|---|---|
| Court Naming Rights | Sponsor-branded sideline pads or court floors | $10,000 – $20,000 |
| MVP / Awards Sponsor | Sponsor the award + podium presentation | $5,000 – $10,000 |
| Hospitality Lounge | Branded VIP experience with product placement | $15,000 – $25,000 |
| League Combine / Draft Sponsor | Name and brand the league’s draft or athlete combine | $25,000+ |
| Youth Development Initiative | Fund junior clinics or youth tournaments | $10,000 – $20,000 |
