Adam Cox serves as the Technical Director of Coaching, Clinics, and Academy Development for the Ultimate Pickleball League. His role focuses on shaping the league’s coaching standards, athlete development programs, and instructional experiences at every level.

Adam is spearheading the creation of the UPL Junior Development Program, which will introduce a structured training methodology for youth players nationwide — designed to cultivate fundamentals, strategy, and mental toughness from an early age.

With a career rooted in coaching and player education, Adam blends teaching expertise with technical precision, ensuring that UPL athletes, from juniors to semi-pros, receive consistent, high-quality training that reflects the league’s commitment to growth and excellence.